Instead, she reposted the original, unedited, grainy photo from the boy’s phone. The one where she looked broken.
Consider her recent transition to digital OTT releases. When Dahaad premiered on Amazon Prime, the strategy did not rely solely on trailers. Instead, the marketing team flooded popular media with gritty, noir-style stills of Sonakshi holding a pistol, her eyes smudged with kohl and exhaustion. Those photos became the story. They told audiences, "This is not your father's Sonakshi. This is an actor."